Transparent Impact

Overview

A premium whiskey brand sought to transform its building windows into a striking product showcase. With no prior experience in vinyl installations, the challenge was tackled head-on—researching vendors, managing costs, and navigating permits. The trickiest part? Designing an eye-catching display that allowed natural light in while showcasing the full spirits line. This required balancing artwork specifications, stakeholder expectations, budgets, and timelines, all while working within the building’s architectural constraints.

My Approach

  • Partnered with a vendor familiar with the area, eliminating the need for a permit process and saving valuable time and resources.

  • Managed all technical details—from window measurements to high-resolution artwork specs—while securing approvals and keeping costs in check.

  • Fostered a strong relationship with the vendor, leading to an earlier installation opportunity when a last-minute schedule opening arose—a win for the client.

Results

The installation exceeded expectations across the board. The perfect balance of visual impact and functionality was achieved, while finishing under budget and ahead of schedule—giving the client bonus promotional time for their product launch.

Key Takeaways

  • Project Leadership: Turned unfamiliarity into an advantage through clear communication and decisive action.

  • Strategic Flexibility: Quick response to schedule changes created unexpected client wins.

  • Problem-Solving Agility: Transformed potential obstacles into opportunities for success.